UPA | New Look... Same Great Events!

After celebrating our 20th anniversary year we are excited to kick off our 21st year with a fresh look that encompasses the spirit of our industry and the excitement of new things to come for UPA.

This past fall, we presented the "Your Vote Counts! You Decide" campaign at several cheer and dance conferences and clinics. It was very fun! Coaches, cheerleaders and dancers were excited to share their thoughts and enjoyed being part of the process. We created ballots that allowed for voting of a few fun topics everyone could relate to and of course the choice between the old and new logo. Upon voting each person received a "I Voted" sticker! As you can see... the response was nearly 90% for the new logo! Thank you to all that voted. We had a blast with this campaign!

With our kick off slogan--"The first twenty years were simply dress rehearsal. Welcome to the future of UPA"--we are committed to continue to produce quality cheerleading and dance events with exceptional customer service and memorable experiences for all.

Welcome to the future of UPA! Exciting championships, performances, private training, conferences, international events and more!